Dear Starbucks

Dear Starbucks,

Christmas is not over, so why have you taken down all of your festive decorations and your “holiday” menu already? I thought that I could walk in and still see your red colors, but the brown and green of “ordinary time” has already returned.  The gift of Christmas is 12 days long beginning on the 25th. Therefore, I wished that you would keep up your decorations up until at least the first of January, if not the full Christmas until January 6th on Epiphany, or maybe even until the Sunday after the 6th.

I fully recognize that you, Starbucks, are not interested in maintaining the church traditions about Christmas, and that it is true most people are not going to buy that extra pound of “Christmas Blend” after the 25th of December, I don’t fully understand the need to revert so quickly. I walked into your friend, Target, the other day and they were already trying to get me to buy into the Valentine’s Day hype. I understand this is the commercial aspect of our Western holiday structure, but I don’t go into Target for the experience, I do go into Starbucks for the experience.

If we let the 25th of December be the end of the “Commercial” Christmas, and spent the rest of Christmas resting in the fact that it is Christmas, maybe we would all have a better perspective on what it is we should all be focusing upon during Christmas. Maybe we should all take a lesson from “A Miracle on 34th Street”, when we begin to understand that we all benefit when we work together and strive for a common goal of meeting the “needs” of the world.

Oh well, I guess I will have to settle for leaving my tree up until Christmas is over.

Wishing you a warm and merry Christmas,

ELPISANDSHALOM.COM

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